objective:

This bespoke floral designer wanted to thank their clients with a custom gift that matched their own aesthetic and brand of soft and neutral tones, with hints of muted color weaved in.

approach:

To reflect the requested neutral tones, we selected a pine slide-top box that immediately set the tone for the gift’s natural, understated elegance. Inside, we included a hand-crafted bud vase, flower seed packets, dried wildflower petals, and rosewood, all chosen to complement the muted color palette. Dried floral accents were the centerpiece, thoughtfully arranged to fit inside the vase. Additional florals were tied to the top of the box with coordinating ribbon and finished with a gold foil “thank you” tag for a beautifully cohesive presentation. A custom notecard was included inside to express gratitude and thank recipients for their partnership over the past year.

the end result:

Recipients felt genuinely appreciated as clients and noted how the gift beautifully reflected the brand’s natural, elegant style. The soft tones, dried florals, and thoughtful touches made it feel both personal and on-brand.