objective:

The client approached us to create pre-trip mailers for their incentive trip winners—an exclusive Mediterranean cruise. They wanted the gifts to be food-focused, appealing to a sophisticated palate, and to highlight flavors and products sourced directly from Rome, Italy.

approach:

Inspired by the flavors and artistry of the Mediterranean, this gift was presented in a refined white linen hat box. Inside, we featured Italian lemon-infused extra virgin olive oil, Parmigiano and white truffle cream, and traditionally braided pasta—each sourced from Italy. To complement the culinary delights, we included handcrafted mosaic coasters and natural olive oil soap, both made in Rome. Accented with dried lemon slices, a custom notecard, and a gift tag, the gift also featured hints of Mediterranean blue to reflect the coastal beauty of the upcoming voyage.

the end result:

Incentive trip winners commented that the gift set the tone perfectly for their upcoming cruise-- elevated, regional, and full of anticipation. It felt like the first stop on their Mediterranean journey!