08-25-2025

3 Signs Your Business Is Ready to Uplevel Its Gifting Game

FILED IN: Client & Corporate Gifts, Custom Gift Designs

Posted By: Jamie Kutchman

If you’ve been relying on the same promotional swag or generic gift baskets year after year for your company, it might be time to ask: Is our gifting strategy actually working? In this post, we’re sharing three clear signs your business is ready to upgrade to luxury and personalized corporate gifting, plus we'll talk about how to make your business gifts more impactful, intentional, and on-brand without adding stress to your plate.

At Marigold & Grey, we work with businesses of all sizes and across all industries who want their corporate gifts to do more than just check a box. They come to us when they’re ready to upgrade their gifting strategy, and are looking for a partner who can take the task off their plate entirely.

Check out more of these celebratory corporate snack gift boxes.


At Marigold & Grey, we’re an award-winning, all-women-owned gift design studio known for creating elevated gifting experiences for every occasion. For all of our curated gift sets whether from our online gift shop of pre-designed gifts, or our fully custom gift designs, we intentionally source gifts from small businesses whenever possible while also including nationally known brands that recipients know and love. But just as importantly, we make gifting enjoyable not only for the recipient, but for the gift giver too. If you’re juggling a million things and gifting isn’t your top priority but you still want it done right, you’re in the right place.

If you're starting to question whether your current gifting strategy is really serving your brand, here are three signs you're ready for a more intentional, personalized approach to your business gifting whether for the holidays, to celebrate events, recognize employees or thank clients.

Is your business still sending generic gift baskets or logo-heavy promo items, or worse, low quality swag that gets tossed or forgotten the minute it's opened? Today, we're talking about how to spot the signs that it’s time to upgrade your corporate gifting strategy without increasing your budget.

We'll show you how thoughtful design, subtle branding, and expert support from Marigold & Grey can make your business gifts feel truly personal and impactful.

Here are three signs our business is ready to up level it's gifting game. Plus, we're sharing what to do about it too! 

Sign #1: Your Gifting Feels Generic, Even to You

If you're not excited to send your own gifts on behalf of your company, it's a sign your recipients probably won't be either.

Gifts that feel mass-produced, off-brand, or disconnected from the purpose of the occasion can send the wrong message, no matter how much you spend. Clients and colleagues should feel like your gift was selected just for them, even if you're sending hundreds at a time.

At M&G, we help our clients find subtle, strategic ways to make every gift feel one-of-a-kind. Whether that means incorporating a specific event theme, sourcing items from a local artisan where your company is based or event is being held, or including a handwritten gift note, these details go a long way in making a gift feel personal even at scale when you're producing hundreds of gifts at one time.

Looking for inspiration? Start with our custom corporate gifting guide to explore real examples of how we bring intention to every gift design.

Check out more of these celebratory corporate snack gift boxes.

Sign #2: You’re Spending More, But Seeing Less Impact

It's one of the most common pain points we hear about gifting from our corporate clients: “We increased our gifting budget, but we’re not getting the results we hoped for.”

Spending more doesn’t always mean gifting better.

The truth? You don’t need a huge budget to make a huge impression on your gift recipients. You just need a thoughtful approach and a gifting partner who knows how to maximize your investment.

At Marigold & Grey, we specialize in crafting high end gifts that feel personal without overcomplicating the process or blowing your budget. No matter your gifting level, this intentional approach includes gifts from our online gift shop to our Add-Your-Own Logo Program to our fully custom gift designs.

When gifts are curated with care, the ROI shows up in client loyalty, positive brand impressions, and strengthened relationships long after the gift is opened.

Sign #3: Gifting Is Important, But You Don't Have Time to Own It

If you're in charge of marketing, operations, HR, client experience, or all of the above and then some… gifting is likely just one of many (many!) things on your to-do list.

Most of our corporate clients come to us because they understand the value of gifting, but they don’t have the time, bandwidth, or team to handle all the logistics that come with sending quality gifts that are on level with your brand. That’s where we come in.

From designing fully custom gifts that align with your brand goals, to offering flexible programs like our Add-Your-Own-Logo Program for on-demand gifting, we make the process seamless.

You tell us your vision, we handle everything else.


Check out more of these celebratory corporate snack gift boxes.


High Quality Corporate Gifting FAQ's

We know that corporate gifting can feel overwhelming, especially when you want it to be thoughtful, on-brand, and stress-free, so we’ve answered some of the most common questions we hear from clients just like you...

Do we need to spend more to make my corporate gifts feel elevated?

Not at all. It’s not about the price, it’s about the purpose. We design thoughtful, memorable gifts at a range of budgets, always prioritizing intention over quantity.

Can you help us even if we don’t know exactly what we want?

Yes! Most of our corporate clients come to us with a general idea for a goal in mind, and we help bring it to life. Whether you need creative direction or just want to hand off the logistics, we’ve got you covered at Marigold & Grey.

How do I personalize gifts for a large number of recipients?

We specialize in scalable personalization when it comes to gift design. From branded notecards and packaging to curated contents that reflect your event or location, we’ll help you personalize every gift no matter how many you’re sending.

Can we send branded gifts throughout the year, not just during the holidays?

Absolutely. Our Add-Your-Own-Logo Program is perfect for ongoing gifting, like new hires, client thank-you's, office birthdays, and beyond, when you want to send a branded gift, but want to pick and choose the gift's design to match each occasion.

What kinds of businesses do you work with?

We work with businesses of all sizes from startups to large corporations, and across a wide range of industries, including finance, tech, real estate, healthcare, and events.

Let’s Level Up Your Gifting Strategy Together

If you’re ready to stop scrambling and start gifting with intention, team M&G would love to help.

At Marigold & Grey, we believe gifting should feel like a reflection of your brand not an afterthought. Whether you're planning for the holidays, celebrating a milestone, or thanking a client for a referral, we’re here to make the process not only easier, but better from start to finish for everyone involved, including you.

If you're ready to take your business gifting to the next level, check out our corporate gifting services or reach out to our team to start designing gifts that truly stand out.

Happy up-leveled corporate gifting!

3 WAYS TO DO GIFTING WITH MARIGOLD & GREY

When it comes to corporate gifting, gifts for your business, or gifts for your company's employees, clients or events, there are three unique ways to gift with Marigold & Grey.

#1: Custom Gift Design Service

If you're interested in elevated branded gifts for your company for employee appreciation, holiday or any corporate event in between, please get in touch with us to ask about our custom corporate gift design services. We'd love to work with you or your team to create something that reflects your company's brand with limitless options for customization to include branding the packaging, gift contents, printed collateral, and more. 

#2: Add-Your-Own-Logo Program (i.e. Semi-Custom Gifts)

In addition to custom gift design, we also offer a thoughtful semi-custom gift design program with low order minimums and your company's logo and brand on each gift you send. Our Add-Your-Own-Logo Program is perfect for businesses that want to send company branded gifts either all at once for an event or particular marketing campaign OR throughout the year, on demand as you need them, for special occasions like employee appreciation, birthdays, client thank-you gifts, and more.

#3: Ready-to-Ship Collection in our Online Shop

For curated gift sets and themed gift baskets that are easy to send for any occasion in life or work, don't forget to shop our curated collection of ready-to-ship gift boxes with quick turnarounds and no order minimums. These ship out within 1-3 business days; rush next-day shipping is also available at checkout.

Images: Lissa Ryan Photography
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