The Latest Trends in Corporate Gifting

When working with our corporate gifting clients, we are always trying to go above and beyond to create memorable gifts that stand out. Staying on brand and on message is important to our clients as well as sourcing top quality gifts that are on trend for their recipients. Whether we are designing custom corporate gift sets for employee and client appreciation, event gifting, or branded holiday gifts, we want to create one of a kind gift designs that are meaningful and have that unforgettable wow factor. 

Today, we’re here to share with you the latest and greatest trends in corporate gifting. We’re talking bright colors, location centric gifts, gifts wrapped in a blanket and gifts in coolers. (That’s right, coolers for an instant celebratory vibe!) These are the gifts that companies are giving, and more importantly, the gifts that recipients wants to receive! 

Let’s unbox the latest trends in business gifting and get into it.

Four Ways To Gift With Top Corporate Gifting Trends

The most popular gifting trends are not just what businesses and companies are gifting their best clients, employees and customers, it's the gifts that their recipients will appreciate the most. Designing custom business gifts with the latest trends in mind will help your gifts stand out and leave a lasting impression for your brand long after the gifts are opened. 

The new trends in corporate gifting are versatile and can be utilized in many ways. No matter what type of custom business gift set or basket you are looking to send, these trends are sure to impress any recipient and instantly create that appreciation only intentional business gifting can provide.

Our favorite ways to use the new business gifting trends are:

• Corporate Event Gifting
• Employee Appreciation Gifts
• Client Appreciation Gifts
• Holiday Business Gifting

Corporate Gifting Trend #1:  Bright Colors

For corporate gifts that really pop, bright colors are making custom business gifts stand out. No more tans, taupes, and subtle ‘business blue’ - this bright color trend has taken on a whole new shade of professionalism as companies are looking to stand out with their gifts.

Case and point with the custom neon-themed welcome boxes we designed for MGIC. The bright and fresh gifts sets were the perfect way to energize attendees and kick off our client's national sales meeting. MGIC hosted their annual conference in Atlanta and wanted to design custom event welcome gifts to match the eclectic vibes of the city. 

Energizing snacks and local coffee ensured the good ideas would flow throughout the meeting while colorful ceramic mugs were the perfect keepsake to take home and use long after the conference was over. 

Let's unbox and take a look inside the neon colored corporate event welcome gifts for a conference in Atanta.

Corporate Gifting Trend #2:  Location Centric

What better way to let them know ‘You have arrived at your destination’ than with a gift location-centric trend that does the welcoming for you? A location themed gift set is the perfect way to welcome your employees for a business trip, and set the stage for a corporate incentive trip, meeting or retreat.

We've also worked with business clients to custom design holiday gifts where their company's headquarters and location is the theme.

We also like to design location inspired custom corporate gifts because it's an opportunity to introduce visitors to a new city or region, and support the local small businesses in that area, like these Texas inspired corporate gift sets.

Welcome to Los Angeles was the theme of the custom corporate event welcome gifts that we designed for Oaktree. Using the company's brand colors of black and green, we packed each welcome gift bag with useful gifts and tasty treats to welcome guests to the city of angels and make their stay away from home more comfortable.

In keeping with the latest trend in corporate gifting, we included a thoughtful mix of keepsake gifts for guests to take home after their event was over, including a branded backpack, to remember their trip. 

Let's take a trip to L.A. and open up the custom location inspired corporate events gifts that paid tribute to the event's host city. 

Corporate Gifting Trend #3:  Wrapped In A Blanket

Just like bright colors are acceptable to send in business gifting, so is sending a gift with warm and comforting self-care vibes! The newest trending way to make a custom holiday gift extra cozy is to include a blanket. A super soft and luxurious way to finish off your gift design that elevates any theme - you can’t go wrong with a blanket on top!

Including a blanket in your custom business holiday gifts or employee appreciation gifts is a guaranteed way to make sure your gift is memorable. It sends a message of comfort and care that is too-often missing with traditional business gifting that tends to be impersonal and too, well, corporate. 

In creating these modern employee appreciation gifts for Neighborhoods.com to congratulate their employees, the goal was to focus on luxury and self-care. Topping these sleek gift boxes off with a cozy blanket adds an extra layer of comfort while inside the gifts included keepsakes that indulged recipients in much-needed self-care practices. 

Let's unwrap these modern black, ivory and red custom corporate gift designs wrapped in a trendy luxe blanket that are anything but corporate.

Corporate Gifting Trend #4:  The Cooler

The new cooler business gifting trend is heating up - pun intended! Perfect for holding high quality gift contents together and providing a functional keepsake for future excursions, we are here for the celebratory feeling that receiving a jammed packed cooler full of gifts provides. Call it party-in-a-box, packing custom branded coolers and cooler bags are the perfect way to stay on trend with business gifting.

To see more ways our clients kicked off summer and embraced the new trending business gifting, check out these on brand and on trend custom corporate gift sets with coolers for summertime.  

Having a keepsake to take home and use in the future, like these Polarbox Coolers, is not only a great way to make gifting sustainable, but will also add an extra wow factor to business gifting.

Le's open up the cooler and look inside the custom gift sets full of local goodies designed for a weekend celebration in Virginia. 

Are you feeling inspired by these new trends in corporate gifting?

From gifts inspired by the location, gifts with bold pops of color, gifts with plush luxury blankets and gifts packed inside of coolers, there are many ways to hop on the latest trends in business gifting. Business gifts that are packed with popular and useful items, and on-trend with the latest designs will not only stand out from the crowd, but will help you achieve your corporate gifting goals.

No matter your reason for corporate gifting, our design team of experts is ready to help you create one of a kind, on-trend gifts for the holiday season or to show appreciation to your clients and employees. 

Happy trendy corporate gifting!

3 Ways To Do Gifting With Marigold & Grey

When it comes to corporate gifting, gifts for your business, or gifts for your company's employees, clients or events, there are three unique ways to gift with Marigold & Grey.

#1: Custom Gift Design Service

If you're interested in elevated branded gifts for your company for employee appreciation, holiday or any corporate event in between, please get in touch with us to ask about our custom corporate gift design services. We'd love to work with you or your team to create something that reflects your company's brand with limitless options for customization to include branding the packaging, gift contents, printed collateral, and more. 

#2: Add-Your-Own-Logo Program (i.e. Semi-Custom Gifts)

In addition to custom gift design, we also offer a thoughtful semi-custom gift design program with low order minimums and your company's logo and brand on each gift you send. Our Add-Your-Own-Logo Program is perfect for businesses that want to send company branded gifts either all at once for an event or particular marketing campaign OR throughout the year, on demand as you need them, for special occasions like employee appreciation, birthdays, client thank you gifts, and more.

#3: Ready-to-Ship Collection in our Online Shop

For curated gift sets and themed gift baskets that are easy to send for any occasion in life or work, don't forget to shop our curated collection of ready-to-ship gift boxes with quick turnarounds and no order minimums. These ship out within 1-3 business days; rush next-day shipping is also available at checkout. 

Images: Lissa Ryan Photography